Dr Stephen Schneider, of Stanford University, is a well-respected climatologist who is also quite active in the media and politics – chances are you’ve seen him in something like The 11th Hour, read one of his books, or read an interview with him in the newspaper. Chances are, you’ve also seen the following quote attributed to him:
On the one hand, as scientists we are ethically bound to the scientific method. On the other hand, we are not just scientists but human beings as well. To do that we need to get some broad based support, to capture the public’s imagination. That, of course, means getting loads of media coverage. So we have to offer up scary scenarios, make simplified, dramatic statements, and make little mention of any doubts we might have. Each of us has to decide what the right balance is between being effective and being honest.
When I first saw this quote in a YouTube comment, I assumed it was completely fabricated. But then I did a Google search on the exact quote and found thousands of hits. Still, they were all from either blogs or newspaper editorials, which are quite low on our credibility spectrum, so I felt sure there must be more to the story. My guess was that it was taken completely out of context and/or rearranged like one of those “found poems” they make you write in elementary school. I had seen Dr Schneider’s work before and he seemed like much too reasonable a man to say something like this and mean it.
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